In recent years, the favorable policies have injected a strong impetus into the construction of community family services. Taking advantage of this trend, Swan Home takes "building a category supply chain to provide users with instant convenience services" as the starting point. Guizhou Hanyu Weichen Technology Co., Ltd. joined hands with Swan Home to layout Guiyang, and launched the Swan Home "community butler shop" project in Guiyang to meet the community residents' demand for quality The demand for professional and standard housekeeping services.
Photos of on-site activities
3 stores Qikai Housekeeping service integrated into the community ecosystem
It is reported that the "community butler shop", based on the industry leading full category resource advantages accumulated in the past 10 years, takes the community store as the carrier and the butler's residence as the support to provide community residents with one-stop family service solutions. The reporter learned on the spot that three "community butler stores" in Guiyang City, including China Railway Yidu Store, China Railway Yueshan Lake Store and Fun Play INTMO Community Store, opened simultaneously on May 11. At the same time, the 100 store plan was officially launched in Guiyang. It is expected that by the end of 2025, 100 offline community stores will be distributed in Guiyang.
Xiao Dianxun, the operation director of the Meitian Business Department of Swan Home Inn, said that the "Community Housekeeper's Shop" is committed to building the community's "second property" and providing residents with one-stop family service solutions. Compared with the direct operated gate stores of Swan Home in China, the community store is a community service network integrating a full range of family services, skills training, household service surrounding goods, aunts' post stations and other functions.
Compared with traditional housekeeping stores, community butler stores have two major changes. On the one hand, according to the needs of the community service scene, the service category of the community butler shop has been expanded. "On the basis of providing community residents with traditional domestic services such as cooking part-time jobs, various cleaning, nannies, childcare sister-in-law, elderly care workers, etc., a series of cross-border service categories have been added, such as dry cleaning, skill training, sewing, etc. We hope to give full play to the advantages and experience of Swan Home in brand, intelligent system, supply chain, service operation and other aspects accumulated in the industry in the past, take the community butler shop as the carrier, and help community residents improve their quality of life by joining the partnership model, and also provide a reliable platform choice for entrepreneurs seeking a long-term stable career. " Xiao Dianxun said.
At the scene of Swan's arrival at Tieyidu Store, the reporter saw that the masters were cleaning the range hoods and electric fans for free for the residents of the community. According to the person in charge of the scene, such convenient service activities will be held regularly in the future to provide convenient services for the owners of the community.
Remove the range hood for the owner's home for free
Free range hood cleaning activity site
Lu Jinhuang, the person in charge of Guiyang community store, said: "In the future, our community butler store's service items will be further refined according to the needs of community residents, such as daytime care, medical rehabilitation, meals and baths, errands, etc., so that the entrepreneurs of the community butler store can become the real butlers of the community residents."
On the other hand, the community butler store model attempts to open up the head platform to empower the household services of a wide range of community contacts. Through the way of joining, Swan will provide nine operational support for partners, including store opening guidance, operation management, full category supply chain, intelligent system, online customer expansion, training empowerment, etc. Help cooperative stores to achieve more guaranteed services, a wider number of workers to match with the source of users, and the "one-stop family service" enabling platform to help solve relevant problems in a timely manner.
Swan came home and summarized this new model architecture as "1+3+N" community family service ecological plan, which represents that, as a leading family service platform in China, through extensive empowerment of community stores, it can provide "big housekeeping" such as sister-in-law, nanny, "small housekeeping" such as daily cleaning, land reclamation, household appliance cleaning, maintenance, and "super cleaning" such as dry cleaning, shoe washing, luxury care, etc As three major service sectors, we will jointly create an enabling ecology of the family service supply chain.
Miao Guoqiang, reporter of Guizhou Daily Tianyan News
Edited by Zhu Yuqun
Second instance Peng Yin
Third instance Zhao Xiaoya