On the occasion of the "March 15" International Consumer Rights Day, Guoren Insurance Guizhou Branch planned and carried out a series of financial consumer rights protection education and publicity activities centering on the theme of "financial consumer protection to protect rights and interests against risks", close to the needs of the masses.

Focus on the focus of the activity, and work together online and offline

On February 28, Guoren Insurance Guizhou Branch set up a special working group, elaborately planned and formulated an activity plan. On the one hand, relying on the business outlets to promote the "main position", public education and publicity booths are set up in the business outlets and stores, and materials such as activity posters, Yilabao, and financial consumer protection knowledge publicity leaflets are placed. The electronic display screen, LED screen and other carriers of the outlets are used to carry out publicity and create an atmosphere for the activities. On the other hand, give full play to the advantages of digital propaganda and education, expand the coverage of activities, rely on the company's official WeChat, WeChat friends circle, work groups, etc., and popularize financial knowledge, risk tips, risk cases, financial dispute resolution mechanisms in a comprehensive and multi angle manner in the form of cartoons, long maps, and other vivid and interesting forms.

Financial consumer protection into the community and keeping the residents' "money pockets"

On March 7, the secretary of the Party Committee of State Insurance Guizhou Branch led a team to Ludao International Community in Xiuwen County to popularize the eight rights and interests of consumers, insurance common sense, anti money laundering obligations, personal information security, prevention of telecommunications fraud, prevention of illegal fund-raising and other financial knowledge to the community masses. Through risk tips, on-site Q&A, introduction of common financial fraud, distribution of brochures and other means, Communicate and interact with residents on site, answer questions, guide residents to effectively identify various illegal financial activities, remind the masses to carefully read the contract, understand the rights and obligations, establish a rational consumption and value investment concept, and protect their own "money bags" when purchasing financial products or handling loans.

Financial consumer insurance into enterprises, improve literacy and prevent risks

On March 5, the staff of Guoren Insurance Guizhou Branch entered Guiyang Wudang Qiantong Auto Express Passenger and Freight Transportation Co., Ltd., and combined with the potential safety risks of transportation enterprises and past accident records, they passed on the importance of financial consumer protection and popularized property insurance knowledge to drivers by means of "explaining risks with cases" and issuing brochures, Help enterprises understand and evaluate their own security needs, and expose the false features of "agent fraud" and "agent protection". The driver masters at the activity site all sighed, "I didn't expect that insurance has so much professional knowledge", "The original insurance is not like that introduced by some platforms". Through this activity, the majority of drivers have a deeper understanding of the protection of financial consumer rights and interests, and also improved their financial literacy and safety awareness.

Consumer protection knowledge enters the business circle, and honest consumption provides confidence

The staff of Guoren Insurance Guizhou Branch also carried out publicity activities in crowded business districts and markets. They popularized laws and regulations to merchants and consumers around the eight rights and interests and guided financial consumers to rationally safeguard their rights and interests by setting up an information desk, hanging banners, and distributing leaflets. At the event site, many citizens and merchants in the business circle stopped to watch and consult. The staff gave an easy to understand explanation on illegal businesses such as "crowdfunding business", "credit investigation repair" and "agency rights protection" that appeared in the market. Answers were given to the insurance issues that the merchants concerned about. It also reminds merchants to resist the temptation of illegal professional agents, rationally express their demands and properly resolve disputes.

Consumer insurance knowledge enters the campus, and financial concept grows with it

In addition, the staff of Guoren Insurance Guizhou Branch also went to the No. 1 Primary School in Xifeng County to popularize the knowledge of financial consumer protection, eight rights and interests of consumers, personal information security protection, prevention of telecom network fraud, vigilance against illegal campus loans and other contents to school teachers, and help teachers guide students to establish correct consumption, wealth and values through publicity. It not only improved the financial literacy of teachers and students, but also made them more deeply understand the insurance commonweal of "insurance surnamed insurance" and the importance of protecting the rights and interests of financial consumers.

Consumer protection knowledge into the countryside, pool efforts to promote revitalization

Guoren Insurance Guizhou Branch sent financial knowledge and consumer insurance knowledge to the field, and sent villagers' much-needed financial knowledge to the front and back of the village. Zhang Xuefeng, secretary of the Party Committee of the branch company, led a team to Xiahongma Village. Through case explanation, foldout distribution and other publicity and education methods that are easy for the villagers to accept and understand, he explained the eight rights enjoyed by financial consumers and the legitimate means of rights protection when their legitimate rights and interests were damaged in plain language to the villagers, and gave one-on-one answers to the questions raised by the villagers on the scene, It is recommended that qualified villagers download the "National Anti fraud Center" APP to help villagers improve their immunity to financial risk prevention. It also reminds villagers to understand and purchase insurance products suitable for themselves, such as agricultural insurance and health insurance, when purchasing insurance products, so as to cope with possible risks.

Consumer insurance knowledge benefits employees, and financial executives talk about consumer insurance

Guoren Insurance Guizhou Branch actively responded to the call of senior executives at the grass-roots level and financial executives to talk about consumer insurance. On March 12, Li Lin, the temporary head of the branch company, brought the first consumer protection class to all cadres and employees, popularized the knowledge about financial consumer protection, thoroughly explained the eight rights and interests of consumers, made it easy for everyone to learn the relevant rights and interests protection knowledge by asking questions on the spot, and finally conducted a customs clearance test on the knowledge about financial consumer protection in the class.

Wang Yi, the assistant general manager of the branch company, brought the second consumer insurance class to all the sales staff, explaining how to respect the eight rights and interests of consumers, standardize the insurance sales behavior in all links of pre-sales, sales and after-sales, emphasize the protection of personal information and insurance information, and clarify which institutions and sales personnel can carry out sales behavior and practice registration, Warn common illegal sales behaviors. Finally, in the classroom, we conducted a customs clearance test for all consumers of consumer insurance sales knowledge.

This series of financial consumer protection education and publicity activities made the public feel the warmth and strength of the insurance industry, and created a good atmosphere in which all parties attach importance to the protection of financial consumer rights and interests, and everyone cares about the protection of financial consumer rights and interests. The relevant person in charge of the branch said that in the future, it will adhere to the customer-centric service concept, continue to strengthen the protection of consumer rights, increase innovative publicity methods and effects, and provide consumers with more high-quality and convenient financial services.

Guizhou Branch of Renmin Insurance in the country of origin

Edited by Xu Fanfang

Second instance Li Jie

Third instance Zhou Wenjun