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Our annual final photo ① | found a life chasing "ball" in Rongjiang, Guizhou

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  1! 2!3! Click! The year 2023 has been completed. After the baptism of wind and rain, we have also seen the beautiful scenery. In 2024, when the Guizhou Provincial People's Congress and the Guizhou Provincial People's Congress are about to be held, all walks of life have released their final photos, one after another smiling faces, expressing their sense of gain with joy. It is not only a small matter for thousands of families to gather together, but also a vital and hot event in China. Without further discussion, let's take a look at the "Annual Finalized Photos" that belong to the memory of 2023.


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98 football matches attracted 3.3842 million tourists, and the number of clocking in at Rongjiang, Guizhou Province, a dithering platform, increased 388 times month on month.


"Village Supermarket", which was selected as one of the "Top Ten Catchwords in 2023", is not only in Guizhou, but also one of the absolute "top" in China.


With diversified national culture, a solid mass base, and the blessing of new media communication, the "Village Super" in 2023 has played a beautiful combination of fists.


 The scene was full and popular. Photographed by Jia Zhi.jpg, Tianyan News reporter of Guizhou Daily The scene was full and popular. Photographed by Jia Zhi, Tianyan News reporter of Guizhou Daily


The time pointer points to May 13, 2023, when Rongjiang County, Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province, was holding the "United States Rural Football Super League". In this China Rural Football League, there is no age limit for players and no ticket is required for spectators to watch the game. The hot interactive performance, the touchdown match scene, the relevant short videos and information instantly ignited the network, and infected the audience at the other end of the network cable.


This is "the Chinese own village super"! In the comment area, netizens' brain holes have opened up to give it new energy. It was also at this time that the word "village super" moved from the county seat to the world, detonating the network.


 On July 29, 2023, fans watched the village super football match at Rongjiang Stadium in Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province. Wang Chao JPG

On July 29, 2023, fans watched the village super football match at Rongjiang Stadium in Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province. Photographed by Wang Chao


According to statistics, since the start of the competition, the highest number of people sitting in a single game of "Village Supermarket" has exceeded 60000, the whole network has viewed more than 48 billion times, and the dithering video has played more than 13 billion times. All data have set a historical record.


The explosion of "village supermarket" has brought new opportunities for local rural revitalization.


 On the evening of July 29, the first Rongjiang (Sanbao Dongzhai) USUNHOME Rural Football Super League "Village Super League" ended. Since the start of the match on May 13, 20 teams in Rongjiang County have played 98 wonderful games for the audience. Photographed by Long Jianrui.jpg

On the evening of July 29, 2023, the first Rongjiang (Sanbao Dongzhai) USUNHOME Rural Football Super League "Village Super League" ended. Photographed by Long Jianrui


Since 2021, Rongjiang County has carried out the "Ten Thousand People Action" plan of new media to help rural revitalization. Up to now, over 500 days, 12800 village spokespersons and 2000 leaders of getting rich have been trained.


These "village spokesmen" have provided strong support for the "village supermarket" to go out of the circle on various new media communication platforms. At the same time, the rising popularity of "village supermarket" has also fed back the development of local industries, bringing fresh blood to live broadcast e-commerce.


 Guizhou Rongjiang New Media helps the countryside to revitalize the e-commerce industrial park, and the anchor is broadcasting live JPG

Guizhou Rongjiang New Media helped the countryside to revitalize the e-commerce industrial park, and the anchor is broadcasting live.


Tang Shengzhong, a post-90s Miao boy from Jiaoche Village, Sanjiang Township, Rongjiang County, is the first college student to go out of the village. At the beginning of 2022, I heard that my hometown, Rongjiang County, launched the "Ten Thousand People Action" plan of new media to help rural revitalization, and resolutely embarked on the road home.


 Tang Shengzhong shoots in the field. jpg

Tang Shengzhong (first from the right) takes a picture in the field.


From May 13 to July 29, Tang Shengzhong's team took aerial photos of the "village supermarket" in Guizhou for more than 30 times, providing many wonderful pictures and shocking scenes for major media. At the same time, he also set up an We Media Matrix to promote "village supermarket", which has 6 accounts including Guizhou village supermarket recommenders, and published no less than 1000 articles in three months, bringing more than 600 million direct traffic to village supermarket. Thanks to the popularity of "village super", they have created a "new farmer" team in Rongjiang County with the goal of one super IP, one industrial ecological chain, and one characteristic brand. At present, more than 10 live broadcast anchors have joined, including 5 full-time ones.


 Tang Shengzhong (middle) is carrying goods live jpg

Tang Shengzhong (middle) is carrying goods live.


Xiong Zhuqing, from Fengle Village, Guzhou Town, cheered for the village team at the village supermarket with her own watermelons. She was unexpectedly popular on the Internet and was affectionately known as "Rongjiang Watermelon Sister". Not only did her 20 mu watermelons sell out, but also helped other farmers in the village and farmers in nearby villages sell more than 300000 kilograms.


 At the scene of the village supermarket, the local people toasted the tourists from afar. Photographed by Pan Shaoping.jpg

At the scene of the village supermarket, the local people toasted the tourists from afar. Photographed by Pan Shaoping


In January 2024, the "village super" started a new season. Compared with the 20 teams in 2023, 62 village teams participated in 2024. The number of participating teams increased significantly, and the enthusiasm of the people was more obvious.


 The folk song and dance performers are rehearsing beside the "Village Super" stadium JPG

The folk song and dance performers are rehearsing beside the "Village Super" stadium.


Not only that, across the mountains and seas, the "village super" and the English Premier League have gone in both directions. At the series of activities of the China International Trade in Services Fair held in September 2023, the "Village Super League" and the British Premier League "joined hands". The two sides signed a strategic cooperation agreement, carried out training courses, and considered organizing community football friendly matches. Just three months later, the "Village Super League" and the British Premier League have started substantive cooperation.


 Activity site of "2023 Service Trade Fair · Colorful Night". jpg

On September 2, 2023, hosted by the People's Government of Guizhou Province, the British Embassy in China and the British Department of Commerce and Trade, the "2023 Service Trade Fair · Colorful Night" with the theme of "Guizhou Village Supermarket Meets the British Premier League" was held in Guijinghui Museum · Guijinghui in Beijing. Photographed by Jia Zhi, Tianyan News reporter of Guizhou Daily


From Version 1.0 and "Village Supermarket" to Version 2.0 and 3.0, we are constantly creating more possibilities.


 Fireworks bloom in the "village super" night sky. Photographed by Guo Jiayao, Tianyan News reporter of Guizhou Daily. jpg

Fireworks bloom in the "village super" night sky. Photographed by Guo Jiayao, Tianyan News reporter of Guizhou Daily

 

A new journey has begun. In 2024, the village supermarket will still be busy on the court. In this green field, countless people continue to pursue the "ball" in their own lives, blooming the vitality of life.


Tianyan News Reporter of Guizhou Daily

Zhou Rui Yueduan Chen Zujia

Designed as Guihong

Editor Liu Juan

Second instance Li Jie

Third instance Liu Dan